Anna Maxwell Wins ‘Industry Leader Role Model’ at Women in Pharma Awards
Alderley Park, UK – March 17 2025 – Anna Maxwell, founder and CEO of Maxwellia, has been recognised as an Industry Leader Role Model at the prestigious Women in Pharma Awards 2025. The award celebrates outstanding female leaders in the pharmaceutical industry who inspire change, champion innovation, and break down barriers to create a more accessible and inclusive healthcare landscape.
With over 35 years in the pharmacy and pharmaceutical industry, Anna has dedicated her career to widening access to medicines and empowering people to take charge of their health. Since founding Maxwellia, she has pioneered the reclassification of medicines from prescription to over-the-counter status, making essential healthcare products more accessible to the public. Under her leadership, Maxwellia has launched four innovative women’s health brands, including Lovima®, one of the UK’s first OTC contraceptive pills, and Evana®, the only pharmacy medicine for heavy menstrual bleeding.
Anna’s work has reshaped the UK consumer pharmaceutical industry, creating new opportunities for pharmacists and consumers alike. Her leadership style is defined by authenticity, courage, and a relentless growth mindset, inspiring both her team and the wider industry to challenge the status quo and embrace innovation in self-care.
Beyond her professional achievements, Anna is a passionate advocate for women in pharma and female entrepreneurship. As part of the 2% of female-founded companies that have secured investment, she actively mentors and supports other women in the industry, paving the way for future generations of female leaders.
Speaking about her award win, Anna Maxwell said "It is an honour to be recognised as an Industry Leader Role Model. This award isn’t just about me—it’s about the incredible team at Maxwellia and the movement we are building to transform self-care and healthcare access. I hope this recognition inspires more women to step forward, break barriers, and lead with purpose."
The Women in Pharma Awards shine a spotlight on exceptional female leaders who are shaping the future of healthcare. Anna Maxwell’s win is a testament to her impact, leadership, and dedication to making healthcare more accessible and empowering people through innovation in self-care.
If you would like to be part of Maxwellia’s future growth, you can join our latest funding round.
